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Benefits of SEO for your business website
Optimizing your website will take a little time and
thought, but it will also have the potential for
delivering an excellent return on your investment.,
including:
Organic or "Natural" Search Results
Natural search results is what happens when a search
engine finds your website "naturally" according to it's
content, keywords and page make-up.
Why Natural Search Results are Better
You may think that paid advertising, known as
Pay-per-Click (PPC) would be more effective at getting
people to your website, but take a look at the chart
below and you'll see that "natural" searches (made more
effective through SEO) account for over 60% of the
nearly six billion search clicks that occurred on the
Internet in March of 2006 alone.
|
Popular Search Engines |
Searches |
Natural Clicks |
Paid Clicks |
|
All Engines Combined |
5.9
Billion |
60.5% |
39.5% |
|
Google |
2.9
Billion |
72.3% |
27.7% |
|
Yahoo! |
1.3
Billion |
60.8% |
39.2% |
|
MSN |
644
Million |
50% |
50% |
|
Others |
1.06
Million |
28.8% |
71.2% |
Others includes AOL, My Way
Search, Asl.com, etc.
So the lesson here is that optimizing your website for
the free search engine placement is one of the best ways
to get more people (possible customers) to your site and
grow your business.
Let ATG's SEO experts analyze and optimize your current
website to it's maximum potential. ATG will
discuss with you the keywords and content that should be
within your pages to help the popular search engines
drive new customers to your website.
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